She said here on Saturday that consumers need to be aware of the choices that are available to them, especially about sustainably sourced palm oil, proven by the Indonesian Sustainable Palm Oil (ISPO) or the Roundtable on Sustainable Palm Oil (RSPO) certificates.
"People may not be aware that there are certified sustainable palm oil out there. We can start from there and begin introducing the consumption of certified sustainable palm oil products," she said on the sidelines of the WWF Indonesia media trip activities on managing sustainable palm oil plantations in Sintang, West Kalimantan, on Saturday.
She said such consumption pattern is hoped to push producers of palm oil, and all its derivative products, to ensure the sustainability aspects and minimize negative impact towards the environment.
She reiterated that consumers, with their purchasing power, have the ability to combat business practices that can harm the environment, including those carried out in the palm oil industry, where the management does not seek to balance between the economical aspects with conservation and social culture.
"By choosing what we consume, we are sending a message to the corporations and the government that we are aware of the importance of sustainability principles," she continued.
"As consumers, we should never feel like we are forced to purchase items that were laid in front of us. We vote with our money, we determine the market," she stated.
Reporting by Yashinta Difa Pramudani, Aria Cindyara
Editing by Rahmad Nasution