"If we want to boost exports, investment and tourism we have to have good relations with China as our main partner. China has an advanced IT and e-commerce," Djauhari said when receiving delegation of China-Indonesia discussion on China-ASEAN relations.
During the Singles Day sales event, he said, Alibaba gained a total US$30.79 billion in 24 hours while JD.com obtained US$18 billion.
"These two largest platforms in China could get more than US$48 billion in just 24 hours, an amount bigger than our export value to China in a year," he remarked.
The ambassador said Indonesia should use these digital commerce platforms which have already launched the Indonesian Pavilion to boost its export.
Currently five Indonesian products that have entered the digital platform are shrimp crackers, biscuits, coffee, instant noodle and swallow nest.
Other potential digital-based enteprises are Jumore which has existed in 157 countries and Tencent which has operated social communication WeChat to develop cashless payment method for tourists.
"However for this issue we need to have the regulation, especially for tourists to assure the state revenue from this transaction," he said.
China has contributed the largest number of tourists to the country at 2.5 million and it is expected to reach 3 million in 2018.
Editing: Yoseph H