Ministry promotes Indonesian tourism in four French cities

Ministry promotes Indonesian tourism in four French cities

Photo illustration of Wonderful Indonesia promotion in Europe. (ANTARA/Zeynita Gibbons)

London (ANTARA News) - The Indonesian Tourism Ministry and the Visit Indonesia Tourism Officer (VITO) in Paris is promoting Indonesian tourism under a brand entitled "Wonderful Indonesia" during a tourism campaign in four cities in France, Lyon, Toulouse, Nantes and Paris.

VITOs Head, Eka Moncarre, in a statement received by ANTARA News here on Monday, said the programs were carried out from September 26 - 30, 2016.

According to Moncarre, the tourism roadshow applied the 3-S strategy of Solid, Speed and Smart ways.

During four days, she added, the Sales Mission Delegation, VITO team and 16 Indonesian tour businesses travelled around France by bus, which was decorated with the Wonderful Indonesia logo and pictures describing several tourist sites, such as Rajam Ampat (Papua), Mount Bromo (East Java) and Borobudur Temple (Central Java).

The tourism business companies participating in the promotion tour were Smailing Tours and Travel, Adventure Indonesia, Panorama Tours, Asya Tour Ternate, Caraka Travelindo, and Garuda Indonesia Holiday France.

In addition, there were several hotel representatives, including Nusa Dua Beach Hotel, the Mulia Hotels Group, Como Shambala Hotels, Royal Pita Maha Hotel Group, Sense Hotels Seminyak, Batik Hotel from Ternate (North Maluku) and Anema Resort from Lombok (West Nusa Tenggara).

The travel agents in Lyon, Toulouse, Nantes and Paris were enthusiastic about this program, as it is the first time an Indonesian team has come to their cities.

The roadshow allowed sellers, travel agents and buyers to meet while sharing a table, as buyers received information directly from the tour industries, and the Indonesians could sell their products directly to travel agents.

On average, every seller participated in 40-50 meetings in three hours in each city.

Indonesia is increasingly recognized in France, and this will encourage travel agents in France to sell Indonesian tours more aggressively.

The second roadshow is planned for next year, visiting more cities in France and neighboring countries.

Videos that cover the roadshow will be released and shared with the industry in France and Indonesia.
(Uu.KR-LWA/INE/KR-BSR/O001)

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