Indonesia is keen to increase exports to non-traditional markets, Deputy Minister of Trade Jerry Sambuaga remarked while meeting Indonesian Ambassador to Poland, Siti Nugraha Mauludiah, here on Friday.
"Poland, one of the member countries of the European Union, is a non-traditional market having potential for Indonesian exports," Sambuaga noted in a statement here on Friday.
Poland has a population of some 35 million, with an economic growth of four to five percent.
With a growing number of people from the middle class, Poland's potential, as a non-traditional market for Indonesian exports, is increasing
Some Indonesian products in demand in Poland include instant noodles, coffee candy, batik, furniture, coffee, and palm.
Based on data of the Trade Ministry, the current trade value between Indonesia and Poland had reached some $US600 million.
Apart from direct trade between the two countries, Indonesian products entered Poland through Germany, Hungary, and several Western European countries.
"By increasing direct trade, the competitiveness of Indonesian products will increase in the Polish market," he explained.
During the meeting, Sambuaga also called on the Indonesian ambassador to Poland to conduct a positive palm oil campaign in Europe.
The Ministry of Trade plans to participate in the World Coffee Expo Warsaw 2020 to boost Indonesian coffee exports.
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