The creative economy players are mostly from the handicraft, fashion, and culinary sub-sectors. These creative micro, small, and medium enterprises (MSMEs) will receive training from the ministry and other related parties for three months
Jakarta (ANTARA) - The South Sumatra movement to purchase creative products (BKSS) will present 200 creative economy players, Acting Deputy for Marketing at the Tourism and Creative Economy Ministry Ni Wayan Giri Adnyani stated.

"The creative economy players are mostly from the handicraft, fashion, and culinary sub-sectors. These creative micro, small, and medium enterprises (MSMEs) will receive training from the ministry and other related parties for three months," Adnyani remarked at The Weekly Brief with Tourism and Creative Economy Minister Sandiaga Uno, here on Tuesday.

After some 660 creative economy players were curated, 200 of them were selected to participate in the BKSS movement to be held on September 14, 2022.

The participants found to uphold the aspect of environmental sustainability will receive a special score.


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"In addition to (showing the) cultural values, creative players, who pay attention to environmental sustainability, will receive a bonus score," Adnyani explained.

Meanwhile, Tourism and Creative Economy Minister Sandiaga Uno echoed his support to the implementation of the BKSS movement in an effort to increase the South Sumatran creative economy players' business turnover.

"This movement is expected to increase the contribution of the creative economy (to the GDP) and upgrade South Sumatra's tourism potential, under the target of creating 4.4 million new quality jobs by 2024," Uno remarked.


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Furthermore, the Ministry's Director of Digital Economy Governance Yuana Rochma Astuti expressed hope that the BKSS movement would raise the turnover of creative businesses in the province by at least 100 percent.

"This year's target is the same (as the previous movements, such as the Lake Toba movement to purchase creative products), but we believe it can be more than that because the (economic) condition has improved. Hence, (the target) is to increase turnover by at least 100 percent and labor absorption by up to 200 percent or double," Astuti stated.


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Translator: M Alatas, Kenzu T
Editor: Fardah Assegaf
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