They will be trained to promote their products, increase their sales, as well as expand their business network.Jakarta (ANTARA) - The Ministry of Tourism and Creative Economy will conduct the 2021 Appreciation of Indonesian Creations (AKI) Program for creative economy actors to continue to improve their products.
"The program will be immensely beneficial to the participants, as they will be guided by the 'Super Mentors,' who are competent in their respective fields. They will be trained to promote their products, increase their sales, and expand their business network," Tourism and Creative Economy Minister Sandiaga Salahuddin Uno noted in his statement here on Monday.
Registration for the program is accessible through www.apresiasikreasiindonesia.com until August 13, 2021.
Uno noted that the program targets eight creative economy sectors - culinary, craft, fashion, music, film, animation, apps, and games.
Apart from Uno, the "Super Mentor" team comprises culinary YouTuber and entrepreneur Magdalena, founder of Warunk Upnormal Rex Marindo, founder of Kebab Baba Rafi Nilam Sari, founder of the Men’s Republic Yasa Singgih, actress Happy Salma, musician Ridho from the "SLANK" band, graphic designer Adib Hidayat, and co-creator of animation "Riko the Series" Yuda Wirafianto.
The 2021 Appreciation of Indonesian Creations is a creative economy development program through capacity building programs and exhibitions held in 16 regions in Indonesia. The event will be held in Bogor, Bandung, Semarang, Surakarta, Banyumas, Pekalongan, Banyuwangi, Surabaya, Malang, Denpasar, Lombok, Medan, Palembang, Bandar Lampung, Makassar and Balikpapan.
After being registered, each participant’s products will be evaluated. The selected ones will be incorporated in the program in the 16 regions. Meanwhile, each region’s best products will be showcased at the exhibition in Jakarta.
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Translator: Aditya Ramadhan, Uyu Liman
Editor: Sri Haryati
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