Jakarta, Indonesia, Sept 28, 2013 - (ANTARA) - On September 28, 2013, at the Place de la Concorde in Paris, Tex Saverio, the rising star of Indonesia's fashion world, will debut his ready to wear line, which is expected to be consistent with the dramatic, intricate and fantastical characters of his main bespoke line.

Tex first won global attention when he rocked the runaway of the Jakarta Fashion Week (JFW) in 2010, and when he was selected as one of the year's best designers by Indonesia's top fashion magazine, Dewi, published by Femina Group, the same company which runs the JFW. Pictures of his collection at the time, entitled "La Glacon", captured the attention of global fashion editors as well as singer Lady Gaga and her stylist Nicola Formichetti, who then commissioned Tex for a dress. Lady Gaga and the dress were eventually featured on the fashion pages of the American edition of Harper's Bazaar. More recently, Tex is known to have created the wedding dress worn by Katniss Everdeen, the character played by actress Jennifer Lawrence in The Hunger Games: Catching Fire. Many mainstream media initially believed that the dress was designed by much more established Western fashion houses.

Tex Saverio is now set to embark on to the global fashion stage. Earlier in the year, Tex participated in an intense, year-long, incubation program called Indonesia Fashion Forward, which is organized by the JFW, British Council and Indonesia's Ministry for the Creative Economy and Tourism. The program also enrolls the technical expertise of the London based Centre of Fashion Enterprise.

"Tex is clearly one of the most hopeful examples of the success of the capacity building program called the Indonesian Fashion Forward which we at the Jakarta Fashion Week set up with the support of the Indonesian government. Both we and the government invest a lot of resources into this effort, to create a sustainable Indonesian fashion brand which can compete in the global arena. So we look forward for Tex to make his global breakthrough and we are confident that he will deliver," said Svida Alisjahbana, the Chairman of the organizing committee of the JFW.

The theme of his ready to wear collection is called Fantasy Made Reality. Though the collection clearly has the DNA of Tex Saverio, it will consist of looks made from separates with some pieces that can be actually worn in two different ways. If in the past one would never associate intricately made fashion with versatility; in Tex Saverio's universe, it's his fantasy made into our reality.

About Jakarta Fashion Week

Jakarta Fashion Week (JFW) is held annually and aimed to provide directions to the Indonesian fashion industry as well as a vehicle to demonstrate its wealth in talents and creativity. Ultimately, the goal is to turn Jakarta as a major fashion hub in the region and the world. The sixth Jakarta Fashion Week will be held October 19th-25th at the Senayan City shopping mall in Jakarta in collaboration between the Ministry of Tourism and Creative Economy, Ministry of Trade, the Municipal Government of Jakarta, major stakeholders of the fashion industry as well as the media.

More than 200 Indonesia's leading designers will partake in the event. Many of them will present collections inspired by the country's rich heritage in different types of traditional fabrics while simultaneously keep their eyes on the present and future. The JFW is organized by event management company Azura Activation (www.azuraactivation.co.id), part of the publishing company Femina Group, which since its founding in 1971 has been active in promoting the Indonesian fashion industry through various editorial initiatives as well as events.

For more information refer to www.jakartafashionweek.co.id, www.facebook.com/jakartafashionweek, www.twitter.co/JKTfashion or www.instagram.com/jfwofficial

About Femina Group

Femina Group is a lifestyle media company for the modern women that supervises Femina, Girl, Ayahbunda, Pesona, Parenting, Reader's Digest Indonesia, Cita Love, CLEO, Men's Health Indonesia, BestLife, Grazia Indonesia, Dewi, Estetica, Women's Health, 94.7 UFM Jakarta & Bandung and Azura Activation. As one of the largest quality media groups, through magazines, events and competitions, Femina Group has been a vital catalyst in the development and promotion of fashion in Indonesia since 1971.

Since its beginning, Femina Group has always been committed to being at the forefront in advancing fashion in Indonesia, both in terms of magazine editorial, as well as developing talented designers through JFW and LPM (Fashion Designer Contest), among others. For further information, please visit www.feminagroup.com.

Contact:

Dalyanta Sembiring
Head of PR, Jakarta Fashion Week
T. +6221 526 6666 ext. 4151
Email: dalyanta.sembiring@feminagroup.com

Editor: PR Wire
Copyright © ANTARA 2013