President Joko Widodo held a closed door meeting to discuss preparations for an exhibition of flowers, fruits, interiors and food here on Friday.
"The strategy should be improved to increase the production," President Joko Widodo said here on Friday.
According to the president, meetings have been held with several district heads and governors to prepare 5 to 50 hectares of land in their region to plant fruits.
In addition, the President has urged the State-owned plantation firm, PT Perkebunan Nusantara (PTPN), to prepare a minimum of 10,000 hectares of land where fruit would be planted keeping in mind its export potential.
"Next year, there will be an exhibition or festival for Indonesian fruits and flowers internationally. I hope that the foreign minister can invite buyers abroad," the president said.
Earlier, the Bogor Agricultural University (IPB) introduced a motion to increase the production of fruits, vegetables, and flowers, naming it the Orange Revolution movement.
"I strongly support the movement because it can increase the production, consumption and export of fruits as well as reduce the volume of fruit that is imported," the president said.
The president revealed that the production of fruits, vegetables and flowers has increased, compared to last year.
In the period from January to September 2015, export of 10 kinds of vegetables increased by 33 percent as compared to last year.
"Export of nine major fruits also increased by 29 percent, while import of 10 types of vegetables fell by 9.6 percent," the president said.
The president called for achieving inter-ministry/agency integration in holding exhibitions and promotions , including through establishing the Indonesian Promotion and Export Council.
"I hope our products can enter the international market," he said.(*)