Surabaya traditional market adopts cashless transaction method

Surabaya traditional market adopts cashless transaction method

Surabaya-owned traditional market operator company PD Pasar Surya's Finance Director Sutjahjo. (ANTARA/HO-Surabaya Municipal Public Relations Office).

t the monthly nominal fee they should pay. Once the merchants received the payment notification, they could transfer the money right away through the internet or mobile banking, or at the ATM
Surabaya, East Java (ANTARA) - Surabaya municipal-owned traditional market operator company PD Pasar Surya has adopted a digital cashless transaction method in a Surabaya traditional market to offer convenience to market merchants and customers.

PD Pasar Surya Finance Director Sutjahjo stated that the cashless transaction method will be first applied in the monthly market service fee payment system wherein usually cash payment is made by market merchants, with the likelihood of expanding coverage of the cashless payment method in future.

"The company has signed an MoU with BNI Bank yesterday (Sept 27), and the bank will provide the cashless transaction platform for traditional markets," Sutjahjo remarked.

Transition to the cashless transaction method would be advantageous for market merchants, as they could pay the market service fee from anywhere and at any time, without the need to hand over cash to the market operator staff, he explained.


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"Market merchants could pay the monthly fee anytime and everywhere, and even when they are resting in their home, they could easily access the internet or mobile banking service to pay the fee," the finance director remarked.

Transition to cashless transactions would make the money deposit process more direct as the payment is transferred directly to PD Pasar Surya's bank account, he pointed out.

BNI Bank will provide a virtual account number for every market merchant, and the merchant's data and phone number will be integrated into the virtual account data, he noted.

"The bank will then inform merchants about the monthly nominal fee they should pay. Once the merchants received the payment notification, they could transfer the money right away through the internet or mobile banking, or at the ATM," Sutjahjo stated.

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The finance director confirmed that the cashless transaction system will be implemented first at the Kapasan Market that has been designated as a pilot for the system's adoption.

"Kapasan Market has been designated as a pilot for the adoption of a cashless payment system, and the market will serve as the prototype for adoption of cashless payment in other traditional markets," Sutjahjo noted.

He affirmed that the adoption of cashless payment would be conducted in stages and ensure the possible future implementation at Surabaya's other major traditional markets, pending evaluation of the implementation at the Kapasan Market.


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